Sometimes the domain name you choose is already registered, as mentioned previously. However, don’t let that stop you.
Buying your domain name from someone else is a great way to get that perfect domain you’re searching for, but wasn’t available for registration on Godaddy.
Premium domains are those that show up with those big price tags when you’re searching or have some sort of “parking” page where the owner may be offering it for sale, or perhaps trying to get a little ad revenue.
Many times you can make an offer right through the parked page. Some registrars have a buying service that they offer for a fee where they help you get your domain.
Premium domain prices run from a couple hundred dollars to hundreds of thousands of dollars, so it really depends on what you’re looking for.
However, it’s worth making an offer that you’re comfortable with. It could be that the price you’re willing to pay for the domain is what the owner is willing to sell it for just to be rid of it. It doesn’t hurt to take that first step and make a low offer. Just be prepared to negotiate with the owner, and if in the end, the price is greater than you’re comfortable with, then you can walk away.
When it comes to a premium domain, think about it as if it’s one of the start-up costs for your business. I’ve purchased premium domains before, and you may be surprised at what kind of deal you can get.
When you are looking at a premium domain it’s also important to make sure that there are no negative marks associated with it from previous owners. Make sure it’s not been de-indexed by Google. Make sure that it’s not full of spammy backlinks that will get your site unwanted negative attention from Google.